Privacy Policy
This Privacy Policy explains how freemotchecker.co.uk (“we”, “us”, “our”) collects, uses, and protects your personal data when you visit our website. We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Our website address is: https://freemotchecker.co.uk Operated by: Haseeb Ahmed, Free MOT Checker, United Kingdom Contact email: info@freemotchecker.co.uk
1. Who We Are
Free MOT Checker is an independent online vehicle information service based in the United Kingdom. We provide free MOT status checks and MOT history reports using data sourced from the Driver and Vehicle Standards Agency (DVSA). We also publish educational guides about MOT tests, vehicle maintenance, and UK driving regulations.
2. What Data We Collect
We collect the following categories of data depending on how you use our site.
Vehicle registration numbers. When you use our MOT checker tool, you enter a vehicle registration number. This number is used only to retrieve publicly available MOT records from the DVSA database. We do not store vehicle registration numbers after your query is processed.
Contact form data. If you use our contact form, we collect your name, email address, and the content of your message. This information is used only to respond to your enquiry and is not shared with third parties.
Usage data and analytics. We use Google Analytics 4 to collect anonymised data about how visitors use our website. This includes pages visited, time spent on pages, device type, browser, and approximate geographic location. This data does not identify you personally. You can opt out of Google Analytics tracking by using the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout.
Advertising data. We use Google AdSense to display advertisements on our website. Google AdSense uses cookies and similar tracking technologies to serve personalised advertisements based on your browsing behaviour across websites. Google, as a third-party vendor, uses cookies to serve ads on our site. Google’s use of advertising cookies enables it and its partners to serve ads to our users based on their visit to our site and other sites on the internet. Users may opt out of personalised advertising by visiting Google’s Ads Settings at adssettings.google.com or by visiting the Network Advertising Initiative opt-out page at networkadvertising.org/managing/opt_out.asp.
Cookies. Our website uses cookies to improve your experience and to enable advertising and analytics services. Please see Section 5 for full details.
Comment data. If you leave a comment on our site, we collect the data shown in the comments form — your name, email address, and the content of your comment — along with your IP address and browser user agent string to help with spam detection. An anonymised string created from your email address (a hash) may be shared with Gravatar to check whether you use their service.
3. How We Use Your Data
We use the data we collect for the following purposes.
To provide our MOT checking service, by retrieving and displaying publicly available MOT records from the DVSA database in response to your query.
To respond to contact form enquiries and support requests sent to us via info@freemotchecker.co.uk.
To improve our website and user experience, using anonymised analytics data from Google Analytics.
To display relevant advertisements through Google AdSense, which may use your browsing data to show personalised ads.
To prevent spam and ensure the security of our website.
The legal bases for processing under UK GDPR are legitimate interests (for analytics and site security), consent (for personalised advertising cookies), and contract performance (for responding to enquiries).
4. Third-Party Services
Our website uses the following third-party services that may collect or process data about you.
Google Analytics 4. Operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Privacy policy: policies.google.com/privacy.
Google AdSense. Operated by Google Ireland Limited. AdSense uses cookies to personalise the ads shown to you based on your browsing history. Privacy policy: policies.google.com/privacy. Opt out: adssettings.google.com.
DVSA. We retrieve publicly available MOT data from the UK Government’s DVSA database via their official API. We do not share your personal data with the DVSA.
Gravatar. Used to display profile images for comment authors. Privacy policy: automattic.com/privacy.
Akismet. Used for spam filtering of comments submitted on our site. Privacy policy: akismet.com/privacy.
5. Cookies
Cookies are small text files stored on your device when you visit a website. We use the following types of cookies.
Strictly necessary cookies. These are required for the website to function. They cannot be disabled. They include cookies that remember your cookie consent preferences and session cookies that keep you logged in if you have an account.
Analytics cookies. We use Google Analytics cookies (_ga, _gid, _gat) to collect anonymised data about how you use our site. These cookies help us understand which content is popular and how to improve the site. Analytics cookies are only placed with your consent.
Advertising cookies. We use Google AdSense cookies to display personalised advertisements. These cookies track your browsing activity across websites to show you ads that are relevant to your interests. Advertising cookies are only placed with your consent.
Preference cookies. These cookies remember your settings and preferences on our site, such as your cookie consent choices.
You can manage your cookie preferences at any time by clicking “Manage Consent” in the footer of our site. You can also control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of the site.
For more information about cookies and how to manage them, visit the ICO’s guide at ico.org.uk/your-data-matters/online/cookies.
6. How Long We Retain Your Data
Contact form submissions are retained for up to 12 months and then deleted.
Google Analytics data is retained for 14 months as per our Analytics settings.
Comment data is retained indefinitely to allow us to recognise and approve follow-up comments automatically. You can request deletion at any time.
Vehicle registration number queries are not stored beyond the duration of your session.
7. Your Rights Under UK GDPR
Under the UK General Data Protection Regulation, you have the following rights regarding your personal data.
The right to access the personal data we hold about you.
The right to rectification if the data we hold is inaccurate or incomplete.
The right to erasure — the right to request that we delete your personal data.
The right to restrict processing of your personal data in certain circumstances.
The right to data portability — to receive a copy of your data in a commonly used format.
The right to object to processing based on legitimate interests.
The right to withdraw consent for cookie-based processing at any time.
To exercise any of these rights, please contact us at info@freemotchecker.co.uk. We will respond within 30 days. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at ico.org.uk if you believe your data has been handled unlawfully.
8. Data Security
We take reasonable technical and organisational measures to protect your personal data from unauthorised access, loss, or misuse. Our website uses HTTPS encryption. Access to any stored data is restricted to authorised personnel only.
9. Children’s Privacy
Our website is not directed at children under the age of 13. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us at info@freemotchecker.co.uk and we will delete it promptly.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our services or legal requirements. The date at the top of this page shows when the policy was last updated. Continued use of our site after any update constitutes your acceptance of the revised policy.
11. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us at:
Email: info@freemotchecker.co.uk Website: https://freemotchecker.co.uk/contact-us/
